Walk The Talk: Branding Explained

Walk The Talk: Branding Explained

So many people don’t seem to understand what branding actually is. Branding is NOT a logo. It is NOT a font. It is NOT a colour scheme. Does it include all of those things? Yes. More or less. But if branding is all of those things and none of those things, then what...
Social Media: We’re Not Playing Around

Social Media: We’re Not Playing Around

Wanted: Social Media Marketer Must have experience growing followings and driving engagement using best practices in the field. Must have an understanding of the various social media platforms and how to use related tools. It’s a familiar job posting. I see it all the...
The 7 Things That Make Your Website Suck

The 7 Things That Make Your Website Suck

If you haven’t figured it out by now, there’s very little chance that the Internet is going away. 85% of Canadians look for LOCAL businesses online and that doesn’t take into account those businesses whose sole location is the web. So you need a website. Easy, right?...